Allpear is an online informative platform. Have you ever been more taken by a sports star’s good looks than his or her performance? To put it simply, yeah. The halo effect is a well-documented cognitive bias in which people form impressions about others’ personalities and skills depending on how they seem. Studies have shown that the physically attractive are viewed as more competent, likeable, and trustworthy than the less handsome. This gives physically attractive people a competitive edge in sports.The halo effect refers to a form of cognitive bias in which one’s general perception of a person colors one’s assessment of that person’s individual characteristics. If someone is handsome, for instance, we tend to attribute positive traits to them like kindness, intelligence, and success. Those who are perceived to be physically attractive receive favorable judgments from the general public.